Agencies | People Former MRM/Digitas Guy Launches Pay-for-Performance Shop By Matt Van Hoven on Nov. 2, 2010 - 1:32 PM Anders Ekman appears to be a real person. His work includes being an SVP at Digitas and EVP at MRM. And this week, he launched his own company, Performant LLC (an Inter/Media co.), which is totally going to DESTROY THE AD INDUSTRY ...
