View Post Ad Biz | Agencies | Campaigns | People | Social Media Ta No Mapa! Draws a More Complete Rio de Janeiro By Jordan Teicher on Dec. 12, 2013 - 1:32 PM In America, we may have to worry about politicians manipulating our maps, but at least we know that the maps themselves are complete. In Brazil, that’s not something the people can take for granted. In Rio, for example, ther ...
View Post Ad Biz | Agencies | Campaigns And Now, a Little Wake-Up Call from JWT/Casa Brazil By Kiran Aditham on May. 1, 2013 - 2:47 PM JWT Brazil chief integration officer Mauro Cavalletti and his crew continue their string of quirky projects (remember this?) with this latest app called “91 Rock Clock,” which will wake your ass up–but in progres ...
View Post Ad Biz Thursday Odds and Ends By Kiran Aditham on Dec. 20, 2012 - 4:21 PM -BBDO New York celebrates its newly renovated open workspace by gifting over 500 staffers with a pair of Denon Urban Raver AH-D400 over-ear headphones. BBDO NY was named Denon’s first creative AOR over the summer. -Adobe has ...
View Post Ad Biz Wednesday Morning Stir By Kiran Aditham on Dec. 12, 2012 - 10:05 AM -Let the holiday theme continue, this time taking positive client feedback and turning it into something good, cheery, etc. (above). link -Atlanta-based 22squared decided to “Tweet the Halls,” meaning the agency decora ...
Ad Biz | Agencies | Brands | Campaigns | Digital Cavelletti Clues Us in On Latest Work from Brazil By Kiran Aditham on Sep. 25, 2012 - 1:15 PM In case you were wondering what the latest word is with Mauro Cavalletti, the former Mullen chief digital officer and current JWT Brazil chief integration officer, the exec has filled us in on some interesting work for Coca-Cola.� ...
Awards | What The?? Mullen, One Club Put Pencil ‘Kill Factor’ to the Test By Kiran Aditham on Apr. 25, 2012 - 1:28 PM Is a Pencil worth dying for? We have had no idea that the One Club prize was worth so much, but we’ll applaud the 8-bit nostalgia provided to us by Mullen and said organization. This effort, which was built on HTML5 and was ...
Agencies | People Cavalletti Signs Up for New Role at JWT in Brazil By Kiran Aditham on Mar. 27, 2012 - 12:42 PM Last week, we reported that Mullen’s chief digital officer Mauro Cavalletti left to head back to his native Brazil for “personal reasons.” Well, the exec won’t be without work as he’s signed on as a b ...
Agencies | People Cavalletti Leaves Mullen (Updated) By Kiran Aditham on Mar. 20, 2012 - 8:00 AM We’ve received confirmation that Mullen chief digital officer Mauro Cavalletti has turned in his resignation after less than a year in order to deal with “serious family health issues” back in his native Brazil. ...
Agencies | People JWT Cuts Staff in Atlanta By Kiran Aditham on Mar. 2, 2012 - 2:27 PM Nearly five months after we reported on a “housecleaning” of sorts at JWT’s Atlanta branch, word from sources familiar with the matter is that the office has had to cut more staff as part of a “creative sha ...
Ad Biz Wednesday Morning Stir By Kiran Aditham on Dec. 7, 2011 - 9:43 AM -After just eight months at Mullen, where he worked alongside Mauro Cavalletti, Perry Fair has split to take on the CCO post at JWT Atlanta. link -Are these Will Ferrell Old Milwaukee ads the real deal (above)? -Draftfcb alum Tony ...