View Post Ad Biz | Agencies | Brands | Campaigns | Digital Deutsch NY, Ad Council Team Up for FEMA PSA By Erik Oster on Aug. 29, 2014 - 2:29 PM Deutsch, New Yorkteamed up with The Ad Council to create a PSA campaign for FEMA, in time for National Preparedness Month, reminding families to have a plan in the event of a disaster. Since, according to FEMA, 50 percent of famil ...
View Post Agencies | Brands | Campaigns | Sports | What The?? ESPN, W+K Go Back to Roots in Latest ‘This Is SportsCenter’ Installment By Erik Oster on Oct. 21, 2013 - 11:33 AM After taking a different direction with their last SportsCenter spot, W+K New York and ESPN have gone back to what has made the “This Is SportsCenter” series so popular, employing humorous situations in the networkR ...
View Post Agencies | Campaigns UNCF, Y&R Go Beyond Donations, Asking for ‘Investment in the Future’ By Ella Riley-Adams on Jun. 6, 2013 - 11:30 AM Since 1944, the United Negro College Fund has operated under the banner “A Mind is a Terrible Thing to Waste.” Today, they’re updating to the too-long slogan “A Mind is a Terrible Thing to Waste But a Wonderful Thing to In ...
View Post Agencies | Brands | Campaigns | People GoDaddy Finally Moves Away from Douchebag Ads with ‘TMI’ By Ella Riley-Adams on May. 28, 2013 - 3:23 PM About a year ago, GoDaddy hired Deutsch New York as their creative agency, and the world wondered whether we’d see the end of the “GoDaddy Girls” gimmick, or even the beginning of a more nuanced campaign. Instead, during thi ...
Agencies | Brands | Campaigns | TV ESPN Analyst John Clayton Appears with Ponytail, Slayer Shirt for ‘SportsCenter’ By Bob Marshall on Sep. 6, 2012 - 2:30 PM Though one of the most consistently hilarious campaigns in the history of television advertising, it’s been a while since we’ve seen a “This is SportsCenter” spot really knock it out of the park. That is, u ...
