View Post Ad Biz | Brands | Campaigns Newcastle Celebrates ‘Independence Eve’ By Jordan Teicher on Jul. 3, 2013 - 9:44 AM Normally, a made-up holiday like Independence Eve would be some sort of patriotic money grab, but for Newcastle Brown Ale and Droga5, it’s actually a tongue-in-cheek U.K. money grab. Independence Eve – the latest part ...