View Post Agencies | Brands | Campaigns | TV john st. Wants Canadians to ‘Get to Know Mitsubishi’ By Erik Oster on Jun. 18, 2014 - 1:33 PM With the brand having passed the 10-year mark in Canada, john st. is re-introducing Mitsubishi with a new branding campaign, complete with a fresh tagline, “Built Better. Backed Better.” Built around a series of 30-sec ...