View Post Agencies | Revolving Door Another Big Change Brings New Creative Leads to Wieden + Kennedy Portland By Erik Oster on Dec. 21, 2016 - 12:30 PM Jason Bagley returns; Mark Fitzloff departs; Eric Baldwin gets promoted.
View Post Agencies W+K Goes to Mardi Gras for TurboTax By Patrick Coffee on Jan. 5, 2015 - 5:38 PM Just over a year ago, Wieden + Kennedy launched its first campaign for TurboTax. Twelve months later, “It’s Amazing What You’re Capable Of” is still going strong, and the agency released part of a new batch ...
View Post Agencies | Brands | Campaigns | TV W+K Portland Launches First Work for Weight Watchers By Erik Oster on Nov. 25, 2014 - 3:15 PM W+K Portland has launched a new campaign for Weight Watchers, its first for the brand since winning creative duties back in April. In a new 60-second spot, W+K drops the celebrity-driven approach taken by previous agency McCann (w ...
View Post Agencies | Campaigns W+K Explores Virtual Reality for Chrysler By Patrick Coffee on Nov. 21, 2014 - 11:45 AM Heard of Oculus Rift but still not sure what it is, exactly? Now you can become a little more familiar with the experience thanks to Wieden+Kennedy Portland. But first, this September entry from W+K for client Chrysler is less an ...
View Post Agencies | Brands | Campaigns | Sports | TV W+K Asks You to ‘Choose Your Winter’ for Nike By Erik Oster on Nov. 17, 2014 - 10:58 AM W+K Portland launched a campaign for Nike’s Hyperwarm line with the 60-second broadcast spot “Choose Your Winter.” The spot enlists an unexpected guest for the brand in Chris O’Dowd (who you probably remem ...
View Post Agencies | Campaigns W+K, Sony Focus on the Products By Patrick Coffee on Nov. 11, 2014 - 2:57 PM Wieden+Kennedy’s latest spot for Sony, titled “Script to Screen,” has already earned more than a million YouTube views since its debut this weekend. But it’s new to us, and it’s the opening of the Fal ...
View Post Agencies | Brands | Campaigns | Digital | People | TV W+K Brings LeBron, Cleveland ‘Together’ for Nike By Erik Oster on Oct. 30, 2014 - 3:03 PM W+K has a new ad for Nike, promoting the launch of its new LEBRON 12 sneaker today with a celebration of LeBron James’ return to Cleveland directed by the Malloy Brothers. Yes, that’s right: another LeBron James ad abo ...
View Post Ad Biz | Agencies | Brands | Campaigns | TV W+K Offers Cute Take on Modern Romance for Facebook By Erik Oster on Oct. 22, 2014 - 2:30 PM W+K crafted a cute little 30-second broadcast spot for Facebook taking on the subject of modern romance in a promotion of Facebook Messenger. Entitled “Say Love You Better,” the spot shows a young couple attempting to ...
View Post Agencies | Campaigns W+K Portland Goes Gatsby for Dodge By Patrick Coffee on Oct. 6, 2014 - 2:43 PM The Dodge company, founded by the brothers Dodge as an auto parts supplier around the turn of the (last) century, first began making its own cars almost exactly 100 years ago. To celebrate that centennial, W+K Portland has a new s ...
View Post Agencies | Brands | Campaigns | Digital | People | Sports | TV | What The?? W+K Portland Launches ‘Never Finished’ for Nike, Starring Richard Sherman By Erik Oster on Sep. 25, 2014 - 12:23 PM W+K Portland got Richard Sherman to star in its new spot “Never Finished” for Nike, following on the heels of Sherman’s recent appearances for Neff earlier this month and Campbell’s in August. The new spot ...
