View Post Agencies | Brands | Digital | People TBWA Employs Star Voices for Conservation International By Erik Oster on Oct. 6, 2014 - 1:35 PM TBWA Media Arts Lab has launched a star-studded campaign for Conservation International, entitled “Nature is Speaking,” which employs celebrities as elements of nature delivering the message that environmental reform i ...
Brands | Campaigns Microsoft Advertising, twofifteenmccann Talk to Unlikely Visionaries By Ella Riley-Adams on Jun. 27, 2012 - 3:30 PM Tapping into kids’ insight is no new tactic, but who can fault an agency for once again asking wide-eyed young “visionaries” to inspire the future? Kids are so charmingly stuttering, so clearly genuine, that they bring a per ...
Agencies | Brands | TV XBOX Kinect Envisions the Future By Bob Marshall on Nov. 4, 2011 - 11:02 AM Will 2011 be remembered as the “Year of the Great Video Game Spot?” When it debuted last month, it really didn’t look like Deutsch LA’s “Michael” ad for PlayStation 3 would have any challengers ...