Brands | Campaigns Audi Attempts Evel Knievel’s Jump Across Snake River Canyon By Ella Riley-Adams on Sep. 10, 2012 - 11:10 AM Thirty-eight years ago, famed daredevil Evel Knievel drove a rocketship across Snake River Canyon. His purpose (and brand message) was simple: “I do it because I’m Evel Knievel.” Patriotic cape flying, the man could never sa ...
Agencies | Brands | Campaigns Jeep MW3: 2-Minute Drill Edition By Bob Marshall on Dec. 7, 2011 - 12:01 PM As a Jeep owner (inherited my second, an ’04 Grand Cherokee, earlier this year), I can attest that they make awesome cars. Sure, they might destroy the environment and run about $70 for a full tank of gas, but in the snowy h ...
