View Post Agencies | Brands | Campaigns | Sports | TV W+K NY Celebrates Arrival of College Football Playoffs for ESPN By Erik Oster on Dec. 16, 2014 - 12:53 PM W+K New York has been hyping the new College Football Playoff for ESPN since July. Now, with the inaugural edition of the contest impending, W+K New York is launching the conclusion to its “Who’s In?” campaign &# ...
View Post Agencies | Brands | Campaigns | Digital W+K Promotes Sony’s Waterproof Phone with Underwater Apps By Erik Oster on Aug. 20, 2014 - 11:12 AM W+K worked with Sony and development partners Motim and SoftFacade to create a series of apps promoting the Xperia Z1S’ waterproof technology. Several of the apps, including “Goldie” (featured above), “Plan ...
View Post Agencies | Brands | Campaigns | Sports W+K Portland Looks Way Back for Nike Golf By Erik Oster on Mar. 26, 2014 - 12:27 PM As the golf world awaits the start of the Masters, W+K Portland takes a look back at golf history for their new Nike Golf spot — way back. The 60-second spot, directed by Biscuit Filmworks’ Steve Rogers, begins with a ...
View Post Agencies | Campaigns | Sports Calvin ‘Megatron’ Johnson Goes Undercover at ESPN By Jordan Teicher on Sep. 9, 2013 - 12:29 PM On the field, Calvin Johnson earns his “Megatron” nickname by dominating defenses with a robotic efficiency. He’s bigger, faster, stronger, and at times, it looks like a Transformer is playing against humans. How ...