View Post Ad Biz | Agencies | Brands | Campaigns | What The?? Draftcb’s Joe Boxer Spot for Kmart Stirs Controversy Amongst the Easily Offended By Erik Oster on Nov. 19, 2013 - 11:15 AM You may have read about the controversy surrounding Draftcb Chicago’s new Joe Boxer spot for Kmart, “Show Your Joe.” If you actually watch the spot (featured above) and have any sense, you may wonder what all the ...