View Post Agencies | Brands | Campaigns Is W+K’s ‘Built Free’ Spot Advertising the 2014 Jeep Cherokee or Base Jumping? By Erik Oster on Oct. 29, 2013 - 5:18 PM W+K Shanghai’s new spot for the 2014 Jeep Cherokee “Built Free” doesn’t tell you much about what you can expect from the vehicle. In fact, you don’t even see the new Cherokee until around the 20 secon ...