View Post Agencies | Brands | Campaigns | TV Fallon Continues the Goofiness for Loctite By Erik Oster on Jun. 25, 2014 - 1:38 PM Last month, Fallon launched a new campaign for Henkel’s Loctite Adhesives, promoting Loctite Super Glue with a thoroughly ridiculous 30-second television spot featuring fanny pack dancing. Now the agency has continued their cam ...
View Post Agencies | Brands | Campaigns | TV DDB NY Introduces ‘Future You’ for New York Lottery By Erik Oster on Jun. 13, 2014 - 2:41 PM Today DDB New York is launching the first ever campaign for New York Lottery to use a “for life” concept rather than a lump-sum jackpot. The spot, entitled “Future You” shows a young man in a convenience st ...
View Post Agencies | Brands | Campaigns | What The?? Fallon Brings Fanny Packs, Bad Dancing for Loctite By Erik Oster on May. 13, 2014 - 3:16 PM Fallon Minneapolis launched a new campaign today for Henkel’s Loctite Adhesives, promoting Loctite Super Glue. At the center of the campaign is a 30-second TV spot called “Win At Glue” which Fallon created along with ...
View Post Ad Biz HBO GO, SS+K Screen Sex Scenes for You, Your Parents and Your Little Sister By Patrick Coffee on Apr. 21, 2014 - 2:17 PM In what we’ll call a creative take on those universally awkward coming-of-age moments experienced by everyone fortunate enough to live in a house equipped with HBO, SS+K advertises the network’s streaming service by re ...
View Post Agencies | Brands | Campaigns | Sports | TV | What The?? W+K NY Navigates SportsCenter Office with Bubba Watson By Erik Oster on Apr. 4, 2014 - 11:09 AM In anticipation of the impending Master’s Tournament, W+K New York has launched two new spots in their long-running “This Is SportsCenter” series, starring 2012 Master’s champion Bubba Watson. In the first ...
View Post Agencies | Campaigns | Sports | What The?? Call Kevin Love for Some One-on-One in Latest ESPN RV Ad By Jordan Teicher on Nov. 15, 2013 - 3:10 PM We catch Minnesota Timberwolves All-Star Kevin Love and NBA commentator Mike Breen in medias res, driving through some nondescript green chunk of Basketballville in the latest NBA on ESPN RV spot from W+K New York. With Breen ...
View Post Agencies | Campaigns | Sports | What The?? W+K New York, ESPN Pull Back the Curtain in ‘The 10 Club’ By Jordan Teicher on Nov. 14, 2013 - 1:28 PM W+K New York and ESPN are back again with yet another 30-second This is Sportscenter spot. This time, we follow Clippers dunker and terrible free-throw shooter DeAndre Jordan as he enters the illustrious Top 10 Club reserved for ...
View Post Agencies | Campaigns | Sports | What The?? Steph Curry, Mark Jackson Hop into the RV for More NBA on ESPN Hijinks By Erik Oster on Nov. 7, 2013 - 9:30 AM We’ve covered a few W+K New York RV spots for NBA on ESPN in the past here at Agency Spy including this recent effort. In the latest installments including the one above dubbed “Notebook,” we have yet another h ...
View Post Agencies | Campaigns | Sports | TV NBA on ESPN Crew Bunks Up for New RV Spot By Jordan Teicher on Oct. 22, 2013 - 9:23 AM Another day, another team-up between ESPN and W+K. “Inner Monologue,” the latest 30-second NBA on ESPN RV ad created by W+K New York, answers very important questions about the crew’s sleeping arrangements. Yes, ...
View Post Agencies | Brands | Campaigns | Sports | What The?? ESPN, W+K Go Back to Roots in Latest ‘This Is SportsCenter’ Installment By Erik Oster on Oct. 21, 2013 - 11:33 AM After taking a different direction with their last SportsCenter spot, W+K New York and ESPN have gone back to what has made the “This Is SportsCenter” series so popular, employing humorous situations in the networkR ...