View Post Ad Biz Monday Odds and Ends By Erik Oster on Oct. 6, 2014 - 5:05 PM -Africa Zero, São Paulo worked with the NBA to promote the NBA Global Games in Rio de Janeiro with some bungee basketball (video above). -Rae Ann Ferra discusses “How To Get Ahead In Advertising” for Fast Company. -B ...
View Post Brands | Campaigns Meineke Rebrands With Help from Pitch, Robby Novak By Erik Oster on Sep. 12, 2013 - 11:41 AM For their first rebranding effort in 40 years, Meineke has enlisted the help of YouTube sensation Robby Novak, better known as “Kid President.” Novak is cast as Meineke’s “Kid Mechanic” for the new campaign “Drive A Li ...
