Agencies Boutique Call: Fabula – The New Creative Shop on the Canal By Ella Riley-Adams on Jun. 28, 2012 - 12:00 PM Yan Elliott, Luke Williamson, and Sam Brookes must be well versed in narratology and anatomy. The name of their new creative shop, Fabula, means the chronological order of retold events, the raw material of a story. And of course ...