View Post Agencies | Brands | Campaigns | TV FitzCo//McCann Earns it for Coca-Cola, Walmart By Erik Oster on Dec. 9, 2014 - 2:44 PM FitzCo//McCann created a holiday spot for Coca-Cola and Walmart entitled “Earn It” which features a sentimental twist designed to tug at heartstrings for the holidays. The spot shows a teenager working odd jobs around ...