View Post Agencies | Brands | Campaigns | Digital | People | TV Drogba, Messi Square Off in ‘Epic Food’ Showdown for Turkish Airlines By Erik Oster on Nov. 14, 2014 - 3:59 PM After winning the Turkish Airlines business last September, CP+B’s “Selfie Shootout” spot for the brand, starring Lionel Messi and Kobe Bryant, went viral, eventually reaching over 138 million views to become the ...
View Post Agencies | Campaigns | People | Sports Bryant, Messi Face Off in ‘Selfie Shootout’ for Turkish Airlines By Erik Oster on Dec. 4, 2013 - 5:13 PM Last year, Lionel Messi and Kobe Bryant faced off in an ad for Turkish Airlines, competing for a young fan’s attention. The ad, “Legends on Board,” became a gigantic viral success, now with over 105 million views ...
