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Agencies | Brands | Campaigns | Sports

Nike, Foot Locker, W+K Introduce Kevin ‘Kevin’ Durant

By Jordan Teicher on Aug. 20, 2013 - 8:35 AM

Hot Sauce. Skip to My Lou. Main Event. Kevin. The park league nickname has always been a valued tradition in the realm of streetball, meaningful monikers passed down from the basketball gods that can become legend, a la Dr. J or P ...
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Ad Biz

Tuesday Morning Stir

By Kiran Aditham on Mar. 26, 2013 - 9:42 AM

-Jonathan Levine, the man who’s helmed the movies 50/50, Warm Bodies as well as the Dwyane Wade-starring Li-Ning spot, has joined the commercial roster of Caviar, Los Angeles. -Ogilvy alum Elizabeth Shanklin has joined Sapie ...
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Brands | Campaigns | Digital | People

Here’s the First Spot for D-Wade’s New Li-Ning Branded Shoes

By Bob Marshall on Feb. 19, 2013 - 11:34 AM

In October, Miami Heat guard Dwyane Wade shocked the world (aka people who care about NBA apparel endorsements) by leaving Jordan Brand and joining forces with Li-Ning, one of China’s most-prominent sports brands (that’ ...
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