View Post Ad Biz | Brands | Campaigns | People | Sports Zambezi Rolls Out Part II of MJ Uncensored for NBA 2K By Jordan Teicher on Nov. 13, 2013 - 3:14 PM On October 1, Zambezi released the first installment of an uncensored interview with Michael Jordan to coincide with the release of NBA 2K14. We’re pleased to cover the release of the second part as MJ, known to be private o ...
View Post Ad Biz | Brands | Sports ‘NBA2K14’ Makes it ‘Reign’ in Lebron James-Starring Spot By Kiran Aditham on Oct. 4, 2013 - 9:49 AM In a follow-up to the earlier NBA 2K14 spot which heralded Lebron James’s first game cover, Zambezi returns with the official launch ad for the game featuring who most believe is the best in b-ball today. Yours truly hasn ...
View Post Ad Biz | Campaigns | People King James Kicks Off Video Game Reign with ‘NBA 2K14’ By Jordan Teicher on Jun. 7, 2013 - 10:53 AM LeBron James may have a South Beach mansion full of trophies, but until yesterday, he had yet to accomplish one basketball-related goal: gracing the cover of a video game. NBA 2K14 won’t hit stores until the fall, but last n ...
Ad Biz | Brands | Digital | People Pac Div Teaches NBA Stars the ‘History of Bling’ By Bob Marshall on Nov. 1, 2011 - 11:58 AM For NBA players not pursuing a secondary career in furniture store stockroom management, an extension to the lockout means even more opportunity to star in commercials for various products. Take, for example, New York Knicks small ...
Brands | Campaigns | What The?? Athletic Brand Li Ning Makes Light of Customs Woes By Michael Musco on Dec. 1, 2010 - 11:47 AM Li-Ning, the Chinese-based equivalent of Nike that in fact also has U.S. headquarters in the Portland area, had some trouble getting its new waterproof F2 kicks through U.S. Customs and Border Patrol recently, delaying the line ...