View Post Agencies | Brands | Campaigns Life No Longer Easy: Staples Changes Slogan to ‘Make More Happen’ By Jordan Teicher on Jan. 3, 2014 - 12:04 PM I remember the Easy Button last being at all interesting about five years ago. People could actually buy a product that embodied Staples’ marketing strategy in Staples, some mixture of cool/scary meta-advertising that got ol ...