View Post Agencies | Campaigns W+K and ESPN Give College Football Fans a Moment in the Spotlight By Patrick Coffee on Aug. 28, 2014 - 11:47 AM W+K New York isn’t the only agency that’s been focused on football recently — and for good reason. Not only is the NFL about to start things up again, but this year’s college football season will be the fir ...
View Post Agencies | Brands | Campaigns | Sports | TV W+K NY Celebrates the World Cup’s ‘One Time Zone’ for ESPN By Erik Oster on May. 28, 2014 - 2:01 PM Yesterday we brought you news of Adidas’ World Cup spot from TBWA featuring Lionel Messi, a host of other international stars, and a Kanye West track. Now here’s a look at the latest in W+K New York’s World Cup c ...
View Post Ad Biz | Agencies | Brands | Campaigns | Digital | Sports | TV W+K NY Sparks World Cup Convo for ESPN By Erik Oster on May. 2, 2014 - 1:10 PM Wieden + Kennedy New York’s latest World Cup spot is a welcome departure from their previous World Cup work, foregoing focusing directly on the on-field action in lieu of the conversations and connections among fans sparked ...
View Post Agencies | Brands | Campaigns | People | TV Spider-Man Delivers Package for Universal McCann, USPS By Erik Oster on Apr. 1, 2014 - 11:43 AM Universal McCann teamed up with Sony Picures, and DNA directors Marc Webb (The Amazing Spider-Man, 500 Days of Summer) and Rich Lee to create “Amazing Delivery,” a new Spider-Man themed spot for USPS designed as a tie- ...
Ad Biz | Campaigns Rapper Pitbull Joins Drake, Trey Songz and Rihanna for ‘SO Kodak’ Campaign By Bob Marshall on Oct. 12, 2010 - 4:49 PM If there’s one thing we know about young hip-hop stars, it’s that they can’t resist one-upping each other with amateur digital photography. Leave it to Kodak to notice this trend and capitalize on it for their ...