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We Hear: Multiple Agencies Pitching Jay-Z’s Tidal

By Patrick Coffee on Apr. 29, 2015 - 6:34 PM

We will refrain from making a "99 problems" reference here.

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Music All-Stars Gather in Confab to Hype Jay-Z’s Tidal Service

By Kiran Aditham on Mar. 31, 2015 - 11:14 AM

Jack White, Kayne and Madonna attend summit to hype Jay-Z's new music streaming service.

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Ad Biz | Agencies

Translation to Close Its Chicago Office

By Patrick Coffee on Apr. 2, 2014 - 2:03 PM

We’ve just received word that New York-based Translation, the agency famously founded by Steve Stoute in partnership with Jay-Z, will be shuttering its Chicago office. Founder/CEO Stoute writes: “As an agency our miss ...

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Brands | Campaigns | People | What The??

kbs+, SiblingRivalry Drench Model in Gold Paint to Sell Jay Z’s New Cologne

By Erik Oster on Dec. 6, 2013 - 11:15 AM

What happens when the self-importance of a major celebrity combines with the inherent ridiculousness of a cologne ad? For the answer, just watch agency KSB+P and production company Sibling Rivalry’s spot for Jay Z’s ne ...

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Ad Biz | Agencies | Brands | People

Rihanna Joins Jay-Z in Translation, Budweiser’s ‘Made for Music’ Campaign

By Ella Riley-Adams on Jul. 10, 2013 - 11:15 AM

Budweiser’s new campaign “Made for Music” launches in 85 countries today, featuring Jay-Z and Rihanna carefully dispersed amidst other artists including an ice sculptor and street art painter. Jay-Z’s ad is backed by his s ...

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Ad Biz | Brands | Campaigns | People

Jay-Z Announces New, Samsung-Sponsored Album via 3-Minute Spot

By Ella Riley-Adams on Jun. 17, 2013 - 10:46 AM

This three-minute Samsung spot played during halftime of the NBA Finals last night, and it ran before my YouTube videos this morning. It’s Jay-Z, playing with sweet beats, so of course I didn’t click “SKIP AD.” You better ...

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Agencies | Brands | Campaigns

Nissan Taps Google for Technology, Wants Cars to Act Like Skateboards

By Jordan Teicher on Apr. 5, 2013 - 12:45 PM

Nissan is bringing Google Maps to the road, so if you live with a parent or spouse who gets lost regularly and refuses to ask for directions, this car may be a solid investment. Navigation systems aren’t new, but the Google ...

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Agencies | Brands | People | We Hear?

Hmm, So Did Translation Win Another Bud Pitch Yesterday?

By Kiran Aditham on Feb. 14, 2013 - 1:33 PM

Well, the details are as scant as can be on this one at the moment, but receiving a “no comment” from an agency on the matter versus flat-out denial certainly raises our suspicions. From what sources tell us, NYC-based ...

Brands | People | Video

Media Beat Teaser: Steve Stoute on the ‘King of Beers’

By Kiran Aditham on Aug. 16, 2012 - 10:26 AM

Well, we have to say the timing couldn’t be better. Now that the word is out about the grandiose plans for Budweiser’s “Made in America” concert in Philly over Labor Day weekend, we figured we’d post ...

Brands | Campaigns | People

Jay-Z Stars in Duracell’s Latest Campaign, ‘Never Be Powerless’

By Ella Riley-Adams on Jul. 25, 2012 - 1:00 PM

Batteries are on the list of “least glamorous items to buy.” When does a celebrity even consider a battery? When has a battery company ever thrown a good party? The people who care about batteries are handymen and people who s ...

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