View Post Brands | Campaigns | People | TV Mike Myers and His Brother Star in New Ad for Sears Canada By Erik Oster on Nov. 13, 2014 - 3:44 PM Mike Myers and his brother, Peter Myers, who has worked at Sears for 32 years, star in a new ad for Sears Canada. In the spot, Mike talks about Sears Canada’s recent woes, asking if the retailer is going away. Peter reassure ...
View Post Agencies | Brands | Campaigns | TV | What The?? GSD&M Talks Protection for Radio Shack By Erik Oster on Jul. 31, 2014 - 12:42 PM GSD&M has a new back-to-school campaign for Radio Shack that makes good use of awkward humor to promote the brand’s protection plans. In “The Talk” for example, a dad tells his son it’s time they had &# ...
View Post Agencies | Brands | Campaigns | TV RPA Debuts ‘Fit for You’ for Honda By Erik Oster on Jun. 19, 2014 - 12:08 PM RPA is promoting the launch of the all new 2015 Honda Fit with an integrated campaign entitled “Fit For You.” Centered around a pair of 30-second television spots starring actor/comedian Nick Thune, the campaign also i ...
View Post Agencies | Brands | Campaigns | TV DDB Chicago Unleashes ‘Tiny Jet’ for Starburst By Erik Oster on May. 6, 2014 - 12:14 PM DDB Chiacago released a new spot for Starburst yesterday called “Tiny Jet.” The latest attempt to answer the question “How do they get Starburst to taste so juicy?,” the new 30 second spot sees a caterer ex ...
View Post Agencies | Campaigns WPP’s David Documents the Rise and Fall of ‘Subservient Chicken’ for Burger King By Patrick Coffee on Apr. 30, 2014 - 5:39 PM Today Burger King dropped the first spot by its new global AOR, WPP agency David. As a faux “where are they now” covering the CP+B original’s fall from fame and return to viral advertising, it’s about a ...
View Post Ad Biz | Agencies | Brands | Campaigns Microsoft, CP+B Send Xbox One ‘Invitation’ By Erik Oster on Oct. 25, 2013 - 11:03 AM I may be something of a Sony loyalist, but I’ve got to admit CP+B’s new spot “Invitation” makes the Xbox One shine. Even some of Sony’s biggest fanboys might concede it looks a lot better than the rec ...
Brands | Campaigns CP+B, Arby’s Now Bust Subway’s Chops in Long-Form By Kiran Aditham on Oct. 30, 2012 - 12:15 PM We guess things have come full circle in a sense with CP+B’s “Slicing Up Freshness” campaign for Arby’s, which kicked off with two spots at the beginning of October and now closes out the month with a long- ...
