View Post Campaigns Saatchi & Saatchi New York Introduces the ‘Tecate Beer Wall’ for the Presidential Debate By Erik Oster on Sep. 26, 2016 - 2:02 PM The latest in the brand's "Born Bold" campaign will make its broadcast debut tonight on Fox News, Univision and Telemundo during coverage of the presidential debate.
View Post Revolving Door Saatchi & Saatchi N.Y. Parts with CEO Brent Smart and CCO Jay Benjamin By Erik Oster on Aug. 29, 2016 - 5:17 PM Andrea Diquez and Javier Campopiano will replace them as of September 1.
View Post Campaigns Saatchi New York Celebrates Tecate as ‘Born Bold’ in First National Effort By Erik Oster on Apr. 11, 2016 - 11:10 AM Tecate's first national campaign targets both the brand's core bicultural Hispanic demographic and the general market.
View Post Agencies Leo Burnett Closing Its New York Office By Patrick Coffee on Feb. 18, 2015 - 2:06 PM The office opened in 2011.
View Post Agencies | Campaigns Saatchi & Saatchi Raises Awareness of ‘The Talk’ By Patrick Coffee on Dec. 12, 2014 - 1:17 PM Here’s a new and timely campaign from Saatchi & Saatchi’s New York office. The client is Brotherhood/Sister Sol or “Bro/Sis,” a Harlem-based youth development organization that has played an active role ...
View Post Agencies | Campaigns Saatchi & Saatchi Rock Out for Chase and Apple Pay By Patrick Coffee on Nov. 24, 2014 - 12:55 PM This morning saw the debut of one of the first spots promoting Apple Pay via Chase AOR Saatchi & Saatchi and, according to AdAge, the heavy hand of Apple itself. Here’s the 90-second ad, which premiered on YouTube and st ...
View Post Ad Biz | Agencies | People Saatchi & Saatchi Appoints Christine Prins as CMO By Erik Oster on Oct. 1, 2014 - 10:44 AM Saatchi & Saatchi finally has a new chief marketing officer. The agency announced the appointment of Christine Prins to the position of chief marketing officer today, Adweek reports. Prins fills the role, which has been vacant ...
View Post Agencies | People Two New ECDs at Saatchi & Saatchi By Patrick Coffee on Sep. 19, 2014 - 6:08 PM Here’s one we missed today: Jay Benjamin of Saatchi & Saatchi New York has signed two new ECDs to his roster. In what looks like one of the bigger moves made since Benjamin left Leo Burnett for Saatchi in April, he hired ...
View Post Agencies | Brands | Campaigns Saatchi & Saatchi Takes on Octopus for Charter By Erik Oster on Aug. 15, 2014 - 11:00 AM Saatchi & Saatchi has a new campaign for Charter Communications, touting its high-speed Spectrum network with a series of new spots. In the 60-second spot at the center of the campaign, a couple is inspired by a cooking show t ...
View Post Agencies | Brands | Campaigns | Sports | TV Saatchi & Saatchi Creates Dual Spots Featuring NFL Rivals for Duracell By Erik Oster on Jul. 28, 2014 - 1:34 PM Saatchi & Saatchi created a pair of spots for Duracell featuring NFL rivals the Seattle Seahawks and San Francisco 49ers. Both spots carry the same message: “When the game’s on the line, the NFL trusts Duracell Qua ...
