View Post Agencies | Brands | Campaigns | Digital | Sports | TV Bryce Hudson Performs First Ever Chicken-Eating Backflip for KFC By Erik Oster on Jan. 17, 2014 - 2:01 PM Earlier this month, Draftfcb Chicago launched the “How Do You KFC?” integrated campaign for the colonel, “a new movement celebrating the connection KFC fans have with the food.” Part of that campaign was an ...