View Post Revolving Door CP+B Parts Ways With One of Its Top Strategists By Erik Oster on Jan. 25, 2016 - 3:30 PM Jason De Turris was promoted to chief strategy officer in December of 2014.
View Post Ad Biz | Agencies | People CP+B Appoints Jason De Turris CSO By Erik Oster on Dec. 9, 2014 - 3:13 PM CP+B announced the appointment of Jason De Turris, previously vice president, executive planning director, as its chief strategy officer. In the new role, De Turris will relocate to Hong Kong and oversee strategy on the Infiniti a ...
View Post Ad Biz | Agencies | Brands | Campaigns CP+B, Xbox One Take Different Approach with ‘Lost’ By Erik Oster on Jan. 13, 2014 - 12:17 PM Last October/November, CP+B helped launch Xbox One with a series of TV spots designed to show off how with the next-gen system “games and entertainment are no longer separated.” Well, following a series of Playstation ...
View Post Ad Biz | Agencies | Brands New CP+B Spots for Xbox One Tackle Retirement, Relationship Issues By Erik Oster on Nov. 12, 2013 - 10:34 AM With the Xbox One’s November 22nd launch date looming ever nearer, CP+B’s marketing blitz for Microsoft’s next-gen system continues with two new spots. Coming on the heels of the “Invitation” spot re ...
View Post Ad Biz | Agencies | Brands | Campaigns Microsoft, CP+B Send Xbox One ‘Invitation’ By Erik Oster on Oct. 25, 2013 - 11:03 AM I may be something of a Sony loyalist, but I’ve got to admit CP+B’s new spot “Invitation” makes the Xbox One shine. Even some of Sony’s biggest fanboys might concede it looks a lot better than the rec ...
View Post Agencies Here’s What Happening at CP+B Following Powers Departure By Kiran Aditham on Jun. 12, 2013 - 10:26 AM Lost in all the hullabaloo of Suzanne Powers’ departure from CP+B and appointment as EVP/chief strategy officer at McCann is what’s happening on the former’s end in the wake of the move. Our bad. As you may have ...
Agencies | Brands | TV Windows Denounces Apple-on-Samsung Fan Violence in Latest Spot By Bob Marshall on Apr. 29, 2013 - 2:05 PM Son of The Godfather and Apocalypse Now director, Francis-Ford Coppola, Roman Coppola was on a bit of a winning streak after co-writing Wes Anderson films The Darjeeling Limited and Moonrise Kingdom. However, after directing the n ...