View Post Ad Biz | Agencies | Brands | Campaigns | TV john st. Celebrates ‘Gifts You’ll Want Too’ for Future Shop By Erik Oster on Nov. 24, 2014 - 3:50 PM john st. has a new holiday campaign for Future Shop that appeals to the selfish side in all of us by reminding viewers that tech gifts are “Gifts You’ll Want Too.” The spot follows around a man as he gleefully tr ...
View Post Agencies | Brands | Campaigns | Digital | TV john st. Reimagines Back-To-School for Future Shop By Erik Oster on Aug. 13, 2014 - 12:35 PM john st. takes a different approach to back-to-school for Future Shop, reminding students, “You’re not shopping for back-to-school, you’re shopping for your future.” The broadcast and online pre-roll campai ...
View Post Agencies | Brands | Campaigns | TV john st. Wants Canadians to ‘Get to Know Mitsubishi’ By Erik Oster on Jun. 18, 2014 - 1:33 PM With the brand having passed the 10-year mark in Canada, john st. is re-introducing Mitsubishi with a new branding campaign, complete with a fresh tagline, “Built Better. Backed Better.” Built around a series of 30-sec ...
View Post Brands | Campaigns john st. Revives ‘Wiserhood’ Campaign, with Covertly Dickish Boyfriend Theme Intact By Erik Oster on Oct. 16, 2013 - 10:56 AM Back in 2011, john st. unveiled this spot for Corby Distilleries Limited, part of their “Wiserhood” campaign promoting Wiser’s Whisky brand, in which a dickish guy makes a big deal over holding his girlfriendR ...
View Post Brands | Campaigns Toronto’s john st. Unveils New Mitsubishi Mirage By Erik Oster on Oct. 9, 2013 - 11:25 AM Mitsubishi Motor Sales of Canada and john st. have launched a campaign for the brand new Mitsubishi Mirage. The spot “Commute” plays the whole music that you thought was extra-diegetic but turns out to be diegetic card while t ...