View Post Agencies | Brands | Campaigns | Digital The Martin Agency Introduces ‘The Hopsons’ for Benjamin Moore By Erik Oster on Jul. 15, 2014 - 11:45 AM The Martin Agency would like you to “Meet the Hopsons,” a family who live in a giant bouncy house. The Hopsons fell in love with their neighborhood but, since all the houses have vinyl siding, they assumed they couldn& ...
View Post Agencies | Brands | TV | What The?? Sex Sells, So Sealy Brings Us Mattress Porn By Jordan Teicher on Dec. 4, 2012 - 9:19 AM The “Trust Sleepy’s for the rest of your life” catchphrase is not only the most creative mattress slogan ever, it might also be the cleverest double entendre of all time. For other mattress brands hoping to appeal to new cus ...
Brands | Campaigns With the NBA Lockout Looming, This is All We Have By Kiran Aditham on Oct. 6, 2011 - 2:57 PM Basically, it comes down to next Monday’s meeting between the NBAPA, the owners and commish David Stern (yes, it seems these meetings are proving to be increasingly useless) to see whether an actual season will happen, so, i ...
Brands | Campaigns Michael Jordan Would Like You to Kiss the Rings By Kiran Aditham on Sep. 15, 2011 - 10:36 AM The greatest hoopster of all time (in our humble opinion, at least) takes center stage in this new spot from 72andSunny for NBA2K12. Here, Air Jordan reflects on each of the six rings he won with the Chicago Bulls (let̵ ...