View Post Revolving Door mcgarrybowen Makes Major Changes to U.S. Leadership Team By Erik Oster on Dec. 14, 2015 - 1:27 PM Simon Pearce will be promoted to the role of U.S. CEO, Ned Crowley will now serve as the agency's U.S. CCO and Jennifer Zimmerman will assume a new role as U.S. chief strategy officer.
View Post Revolving Door Matthew Bull Joins mcgarrybowen New York as CCO By Erik Oster on Oct. 23, 2015 - 3:51 PM Bull recently closed The Bull-White House, the agency he founded in 2011.
View Post Revolving Door UPDATE: Tim Scott Departs mcgarrybowen By Erik Oster on Apr. 13, 2015 - 3:22 PM Scott is leaving the agency for a client-side position.
View Post Agencies | People mcgarrybowen Names First CCO By Patrick Coffee on Nov. 25, 2014 - 11:15 AM In news we missed, mcgarrybowen followed the debut of its first work for new client Intel and staffing changes at its New York and San Francisco offices by announcing the appointment of its first CCO: New York MD/ECD Mark Koelfge ...
View Post Ad Biz | Agencies | Brands | Campaigns | People | TV Jim Parsons Stars in mcgarrybowen’s First Efforts for Intel By Erik Oster on Nov. 21, 2014 - 11:14 AM Ubiquitous Big Bang Theory actor Jim Parsons stars in Intel’s new holiday campaign, the first work from agency McGarryBowen since being named agency of record in October. The first spot for the holiday campaign (featured abo ...
View Post Agencies | People Global CDO Livingston Leaving mcgarrybowen By Patrick Coffee on Jun. 24, 2014 - 3:35 PM We’ve confirmed that Doug Livingston, Global Chief Digital Officer at mcgarrybowen, will be leaving the agency at the end of this week. Livingston previously left his position as EVP/director of digital integration at Grey ...
View Post Agencies | Brands | Campaigns Life No Longer Easy: Staples Changes Slogan to ‘Make More Happen’ By Jordan Teicher on Jan. 3, 2014 - 12:04 PM I remember the Easy Button last being at all interesting about five years ago. People could actually buy a product that embodied Staples’ marketing strategy in Staples, some mixture of cool/scary meta-advertising that got ol ...
View Post Agencies | Brands | Campaigns | TV McGarryBowen Shows Off Verizon’s Tech Solutions with a Little Help from Philip Glass By Kiran Aditham on Jan. 11, 2013 - 3:02 PM We’ve been told by those in the know that this new effort from McGarryBowen NY for Verizon called “Powerful Answers” actually marks the wireless carrier’s first ever corporate branding campaign. Set to the ...
Agencies | People McGarryBowen Promotes Cooke to Global Biz Dev Role By Kiran Aditham on Jun. 1, 2012 - 10:21 AM Yesterday, we received a memo sent by Gordon Bowen that announced the promotion of Brandon Cooke, who has spent the last two-plus years at McGarryBowen as director of business development in the New York office. Well, it looks lik ...
Campaigns McGarryBowen, Psyop Make a Vivid Case for JPMorgan Chase By Michael Musco on Jan. 21, 2011 - 1:12 PM McGarryBowen tapped the seemingly workaholic folks at Psyop (and Smuggler, lest we forget) to develop the animation in this pop-up book spot for JP Morgan Chase, the financial firm that received a nice $25 billion bailout back in ...