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Brands

WPP’s MEC Named Global Media Shop for GoDaddy

By Erik Oster on Dec. 16, 2015 - 3:51 PM

GoDaddy spends approximately $25 million annually on measured media in the U.S., according to Kantar Media.
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Brands

GoDaddy Selects TBWA\Chiat\Day as Global Creative Agency

By Erik Oster on Nov. 3, 2015 - 10:50 AM

A global campaign is expected from the agency early next year.
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Brands

GoDaddy Launches Global Review

By Erik Oster on May. 21, 2015 - 11:09 AM

It is unclear if incumbent Barton F. Graf 9000 will participate in the review.
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Ad Biz

GoDaddy Promises More BFG 9000 Work for the Super Bowl

By Patrick Coffee on Jan. 29, 2015 - 11:47 AM

Opinions vary on whether the "stunt" was planned
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Agencies | Brands

GoDaddy Grows Up

By Shawn Paul Wood on Jul. 30, 2014 - 1:57 PM

Internet domain clearinghouse and noted soft-core Super Bowl commercial creator GoDaddy recently announced that that it has “matured.” In fact, in a recent Adweek interview, the company announced it would stop making ...
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Agencies | Brands

Deutsch New York, Barton F. Graf 9000 Help GoDaddy Lose Its Sex Appeal

By Shawn Paul Wood on Jul. 2, 2014 - 6:03 PM

New Ad Strategy: Swap Sexy for Creepy? For a couple of years, GoDaddy made headlines for all the wrong reasons. During the Super Bowl, scantily clad B-list women and “athletes” would offer themselves up for innuendo, d ...
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