View Post Agencies | Brands | Campaigns Fruit of the Loom Infuses Luck into New Underwear By Jordan Teicher on Nov. 6, 2013 - 3:30 PM Fruit of the Loom and CP+B teamed up to make sure our private parts were covered in luck. Seriously. Lucky underwear. How, you ask? Well, a few guys traveled around America, rubbing new underwear with good luck in places like the ...
View Post Agencies | Brands | Campaigns Applebee’s, CP+B Bring Back the Lunch Decoy By Jordan Teicher on Jul. 30, 2013 - 9:14 AM CP+B originally ran with the idea of a blow-up doll lunch decoy last year, suggesting that people could secure more time at Applebee’s by tricking their bosses. In 2013, the same old bag of tricks comes in the form of a long ...
View Post Agencies | Brands | Social Media Domino’s Thanks 8 Million Facebook Fans By Knocking Over…Dominoes By Jordan Teicher on Mar. 5, 2013 - 2:46 PM 50,328 dominoes, to be exact. How’d they do it? With seven Domino Experts (cool, yet random), 1 protege (not as cool, more random), and “top secret domino stackers.” Can we just stop for a second and talk about t ...
