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Agencies | Brands | Campaigns | People | Sports | TV

TBWA Celebrates Gatorade’s 50th Anniversary

By Erik Oster on Dec. 29, 2014 - 11:04 AM

TBWA has crafted a new spot, entitled “50,” celebrating Gatorade’s 50th anniversary and looking back at notable sporting accomplishments from the past half century. “50” opens with a nod to Gatorade&# ...
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Agencies | Brands | Campaigns | Digital | People | Sports | TV

TBWA\Chiat\Day Sends Off Yankees Captain for Gatorade

By Erik Oster on Sep. 18, 2014 - 10:46 AM

TBWA\Chiat\Day bids adieu to Yankees captain (and regular starting shortstop since 1996) Derek Jeter in a 90-second send-off spot for Gatorade, an MLB sponsor since 1990. While there has been no shortage of fanfare surrounding Jet ...
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