Brands | Campaigns Audi Attempts Evel Knievel’s Jump Across Snake River Canyon By Ella Riley-Adams on Sep. 10, 2012 - 11:10 AM Thirty-eight years ago, famed daredevil Evel Knievel drove a rocketship across Snake River Canyon. His purpose (and brand message) was simple: “I do it because I’m Evel Knievel.” Patriotic cape flying, the man could never sa ...
Ad Biz Tuesday Morning Stir By Kiran Aditham on May. 1, 2012 - 9:38 AM -Creative agency Holler has collaborated with Gorillaz illustrator Jamie Hewlett on a new microsite for Absolut London (above). link -IPG Mediabrands unit MagnaGlobal predicts 53 percent mobile ad growth this year. link – Cu ...
Agencies | Campaigns Kraft Mac & Cheese Theft Warrants a Child’s Revenge By Kiran Aditham on May. 12, 2011 - 3:24 PM Well, at least Crispin Porter + Bogusky is keeping it real by keeping the VO work of once again-rehabbing Ted Williams intact in this latest round of spots for Kraft Mac & Cheese. This time, the concept is “Noodle Theft& ...