View Post Ad Biz | Brands | Campaigns Tag Europe, Tesco Use The Great Kat to Promote ‘Call of Duty: Ghosts’ By Erik Oster on Jan. 29, 2014 - 12:28 PM In a textbook display of how advertising is much different in the U.K., Tag Europe and Tesco — the world’s second largest retailer — used the music of The Great Kat in their ad for Call of Duty: Ghosts to add a s ...
View Post Ad Biz | Agencies | Brands | Campaigns Ant Farm Unveils ‘Call of Duty: Ghosts’ Gameplay Launch Trailer By Erik Oster on Oct. 22, 2013 - 12:11 PM If you’re a fan of the Call of Duty franchise, then you’ve been eagerly awaiting the release of Call of Duty: Ghosts while witnessing an all-out advertising assault for the game that began all the way back in May. Th ...
View Post Ad Biz | Agencies | Campaigns | What The?? ‘Call of Duty’ Goes Domestic in UK Spot ‘Faboom’ By Jordan Teicher on Oct. 16, 2013 - 12:30 PM Another day, another commercial from the Call of Duty: Ghosts marketing blitzkrieg. “Faboom,” a 40-second spot for UK audiences comes from 72andSunny and shows regular folk reenacting their favorite moments from the g ...
View Post Ad Biz | Agencies | Campaigns ‘Call of Duty: Ghosts’ Collides with Eminem in ‘Survival’ Video By Erik Oster on Oct. 8, 2013 - 3:38 PM It used to be that music video premieres from popular artists were a highly anticipated event. You know, back when MTV actually showed music videos, and before songs were streaming the second they were released. Now they’re adve ...
Ad Biz | Brands | Campaigns | People | Sports Eminem, Audi Settle ‘Lose Yourself’ Ripoff Case By Kiran Aditham on Aug. 1, 2011 - 12:38 PM This one flew under our radar over the weekend, but seems noteworthy. Did you know Eminem was engaged in a legal battle with Audi over the latter’s use of a “Lose Yourself”-ish sounding song in a promotional vide ...
Digital | People | Social Media Eminem: The Most Popular Living Person on Facebook By Bob Marshall on Feb. 24, 2011 - 12:55 PM Social media statistics service Famecount.com announced today that rapper Eminem now has 28.86 million fans on Facebook, making him the most popular living person on the world’s most popular social media website. This comes ...
Ad Biz | Campaigns Alicia Keys Joins HP’s ‘Everybody On’ Campaign By Bob Marshall on Feb. 10, 2011 - 9:18 AM As part of the 53rd annual telecast of the Grammy Awards on Sunday, HP is launching its “Everybody On” campaign. Along with rock legend Lou Reed, R&B singer-songwriter Alicia Keys is getting in on the campaign, exp ...
Ad Biz | Agencies | Awards | TV Eminem’s Life Story Highlighted in Chiat’s New Grammy Ad By Bob Marshall on Jan. 6, 2011 - 3:23 PM MTV Shows If you’ve seen 8 Mile, you know that life on the streets of Detroit isn’t easy (just look at what happened to BBDO there). Based on the real life story of Marshall Mathers aka Eminem, the film tells the story ...
