View Post Agencies | Brands | Campaigns | People | What The?? Amy Poehler Shines as Boss in Chandelier’s New Old Navy Spot By Erik Oster on Mar. 7, 2014 - 1:59 PM Amy Poehler shines as a boss with a pampered dog and an obsession with a prospective employee’s pants in Chandelier’s new spot for Old Navy, created in conjunction with Rock Paper Scissors and Sonic Union. In the spot, ...
View Post Agencies | Brands | Campaigns Equinox Takes Responsibility for Your Post-Workout Misdemeanors By Jordan Teicher on Jan. 2, 2014 - 12:14 PM If a Levi’s ad had a one-night stand with a Dos Equis commercial and the lovechild was baptized by a former Abercrombie art director, this “Equinox Made Me Do It” campaign by W+K New York would be the result. Eq ...
View Post Agencies | Brands | Campaigns Let’s Turn Around with Fiber One By Jordan Teicher on Aug. 15, 2013 - 11:16 AM The title is not a bathroom pun. Saatchi & Saatchi created a new campaign for Fiber One built around the 80’s song, “Total Eclipse of the Heart,” originally by Bonnie Tyler. If you’ve ever been within 5 ...
Agencies | Brands | Campaigns | TV Optimum Gets a New Logo But is Still Not in Logo Business By Bob Marshall on Sep. 7, 2012 - 9:15 AM From Mother NY comes a new re-branding campaign for Optimum, an Internet, phone and television company owned by cable giant Cablevision. Though most of us Midwesterners are pretty unfamiliar with the brand, Optimum predominantly s ...
