View Post Agencies | Campaigns W+K, Sony Focus on the Products By Patrick Coffee on Nov. 11, 2014 - 2:57 PM Wieden+Kennedy’s latest spot for Sony, titled “Script to Screen,” has already earned more than a million YouTube views since its debut this weekend. But it’s new to us, and it’s the opening of the Fal ...
View Post Agencies | Brands | Campaigns | Digital W+K Promotes Sony’s Waterproof Phone with Underwater Apps By Erik Oster on Aug. 20, 2014 - 11:12 AM W+K worked with Sony and development partners Motim and SoftFacade to create a series of apps promoting the Xperia Z1S’ waterproof technology. Several of the apps, including “Goldie” (featured above), “Plan ...
View Post Agencies | Brands | Campaigns | Digital W+K Portland Unveils ‘Join Together’ Follow-Up Called, Yes, ‘Separate Together’ By Erik Oster on Feb. 13, 2014 - 11:04 AM Last month, W+K Portland launched the “Be Moved” brand campaign for Sony with the broadcast spot “Join Together.” Yesterday, W+K revealed the follow-up, the four minute (and change) documentary, “Sepa ...
View Post Agencies | Brands | Campaigns | Digital | TV Let Us ‘Join Together’ for W+K’s Celebration of Sony Artistry, Engineering By Erik Oster on Jan. 13, 2014 - 5:19 PM If you were watching the Golden Globes last night, you may have caught the debut of W+K Portland’s “Join Together” spot for Sony, which will run for the next six weeks. The new work (perfectly set to The Who̵ ...
