View Post Campaigns W+K Uses DJ Khaled’s Star Power in New Pre-Super Bowl TurboTax Spots By Erik Oster on Jan. 3, 2017 - 1:26 PM Grupo Gallegos also worked on the campaign.
View Post Campaigns MullenLowe, JetBlue Bid Farewell to Big Papi By Erik Oster on Jun. 7, 2016 - 1:52 PM Ortiz mulls over some post-retirement plans.
View Post Agencies | Brands | Campaigns | Digital | People | Sports Sony, Mutt Industries Celebrate Successful Launch of MLB 14: The Show By Erik Oster on May. 14, 2014 - 4:05 PM A couple of weeks ago we brought you news of “Baseball is Better,” Mutt Industries’ campaign for MLB 14: The Show, the latest iteration of Sony’s long-running baseball simulation series. Now, Sony and Mutt ...
View Post Ad Biz Friday Odds and Ends By Erik Oster on Apr. 4, 2014 - 3:48 PM -HootSuite imagines the Seven Kingdoms of Westeros as social networks in a new self-promotional video (above). -David Ortiz claims Obama selfie was not a Samsung marketing stunt. link -Scott Roen leaves American Express for BlackR ...
View Post Ad Biz Wednesday Odds and Ends By Erik Oster on Apr. 2, 2014 - 5:04 PM -An unrecognizable Nicole Kidman stars in the new Jimmy Choo spot (above). -Social marketing startups Spreadfast and Mass Relevance merge. link -Apparently David Ortiz’s selfie with Obama was another Samsung marketing stunt. ...
View Post Agencies | Brands | Digital | Sports Grey, Ketchum Auction Off Red Sox Beards for Gillette By Erik Oster on Nov. 22, 2013 - 9:36 AM After forever tainting beards and depressing me by winning the World Series (disclosure: I’m a Baltimore Orioles fan), the Boston Red Sox said goodbye to their playoff-grown facial hair in a mass “Shave Off” at ...
