View Post Agencies | Brands | Campaigns Martin Williams Rebrands Mall of America By Erik Oster on Apr. 8, 2014 - 12:46 PM Minneapolis-based agency Martin Williams recently completed a rebranding effort for Mall of America, the nation’s largest retail complex in Bloomington, Minnesota. “Mall of America is in the process of expanding and rebran ...
View Post Brands | Campaigns Carmichael Lynch, Subaru Bring Daddy Issues to New Spot By Jordan Teicher on Feb. 10, 2014 - 12:32 PM Just as the movie industry hits the boredom wall after New Year’s, the ad industry has really seemed to stall out since the Super Bowl. Makes sense: big budgets used up on Rob Riggle psuedo-celebrity endorsements and Stephen ...
Ad Biz | Brands | Campaigns | Digital The Humane Society Gives a Dog’s Eye View of Life on the Streets By Bob Marshall on Apr. 18, 2012 - 11:27 AM From the Animal Humane Society and Carmichael Lynch comes “Law of the Paw,” a new campaign that seeks to persuade pet owners to adopt, spay/neuter, and tag their animal companions. To support the campaign’s launc ...