View Post Agencies | Brands | Campaigns Dell, Y&R New York Show Brothers Can Get Along with Proper Technology By Jordan Teicher on Jan. 29, 2014 - 3:29 PM What would it look like if J.K. Rowling was sleepy and directed a Dell commercial? That’s mostly a compliment for “Brothers,” a cutesy spot that doesn’t draw attention to itself, but could’ve done so ...
View Post Agencies | Campaigns Y&R, VML Unveil New ‘Beginnings’ for Dell By Erik Oster on Dec. 31, 2013 - 1:30 PM Tonight, Y&R is launching a new multimedia campaign for Dell called “Beginnings” that “celebrates the reawakening of the entrepreneurial spirit upon which the company was founded.” The campaign, created ...
View Post Agencies | Brands | TV Dell Ups its Game, Brings a Graphic Novel to Life By Bob Marshall on Feb. 12, 2013 - 11:12 AM From Dell’s lead agency Y&R NY comes this enchanting new TV spot that tells the story of a cubicle slave named Thomas and his aspirations to be something more. Obviously, 2013 finds Dell in quite a different spot than th ...
Campaigns Warning: ‘It’s Bo Time’ at Bojangles By Bob Marshall on Nov. 17, 2010 - 4:47 PM Never heard of Bojangles’? Don’t be too surprised. According to their website, Bonjangles’ are only located in these states (and Honduras, for some reason). They’re like Chick-Fil-A or Popeye’s, but o ...
