View Post Ad Biz | Agencies | Campaigns Ogilvy, Organic, Everyone Else Drop Their Pants for Depend By Claire Daniel on Jul. 28, 2014 - 2:56 PM How far would you go to sell a pitch? For the creative team behind the new advertising campaign from Depend, the answer is “down to the ankles.” At least that’s what Ogilvy team members Calle Sjoeneel (CCO), Vict ...
View Post Agencies | Campaigns UNCF, Y&R Go Beyond Donations, Asking for ‘Investment in the Future’ By Ella Riley-Adams on Jun. 6, 2013 - 11:30 AM Since 1944, the United Negro College Fund has operated under the banner “A Mind is a Terrible Thing to Waste.” Today, they’re updating to the too-long slogan “A Mind is a Terrible Thing to Waste But a Wonderful Thing to In ...