View Post Ad Biz | Agencies | Brands | Campaigns | Digital Run DMC, DJ A-Trak Spin Off New Launch for Adidas By Jordan Teicher on Aug. 6, 2013 - 9:15 AM Adidas and Sid Lee are framing the new “Unite All Originals” as Run DMC vs. DJ A-Trak, but the versus bit comes on too strong. The campaign is much more affable than combative, think of it as a buddy cop combo where th ...
View Post Agencies | Brands | Campaigns Sid Lee Adds Some Sting to Bumblebees for Dewar’s By Jordan Teicher on Jul. 12, 2013 - 2:00 PM Earlier this week, we covered some Sid Lee Paris video game business. Today, we’re moving back across the Atlantic, as Sid Lee New York debuts a 3-Bee (yup, they punned 3-D) printing project for Dewar’s Highlander Hone ...
Ad Biz | Brands | Campaigns A-Trak Steps In to Provide Soundtrack for Latest Sid Lee/Adidas Work By Kiran Aditham on Mar. 5, 2013 - 3:35 PM Nothing like a little beat-dropping to wind down the day. So, let’s let Montreal native and renowned producer/mixmaster DJ A-Trak (just watch this from 16 years ago) do his thing for a minute in a new Sid Lee spot for adidas ...
