View Post Agencies | Campaigns KFC Covers All Your Demographics in FCB Spot By Patrick Coffee on Oct. 13, 2014 - 2:33 PM This latest FCB Chicago spot for KFC can’t solve the diversity problem at ad agencies, but it can easily solve the challenge of casting diverse actors in ads: pick one member from each major demographic and place them around ...
Agencies | Brands | Campaigns | Digital | TV Kmart, DraftFCB Create a Haunting, Visually-Stunning Halloween Spot By Bob Marshall on Oct. 22, 2012 - 12:45 PM It’s always wonderful when brands (and agencies) totally surprise you. That’s the way I felt upon viewing Kmart’s and DraftFCB Chicago’s “Halloween Costume Challenge,” a dark, Matrix-esque new s ...