View Post Ad Biz | Agencies | Brands | Campaigns | People | What The?? Vanilla Ice Rocks Out in New Kraft Mac n’ Cheese Spot from CP+B By Erik Oster on Feb. 18, 2014 - 1:14 PM Vanilla Ice appears as a grocery store worker stocking shelves and rocking out to his own “Ninja Rap” in a new spot from CP+B promoting Kraft’s ubiquitous macaroni and cheese-like food product, now with Teenage M ...
View Post Agencies | Brands | Campaigns CP+B Condones Grand Theft Auto for Kraft Mac & Cheese By Erik Oster on Jan. 30, 2014 - 9:24 AM CP+B’s funny new spot for Kraft Macaroni & Cheese examines the desperate lengths people will go to for a bite of Kraft’s signature macaroni and cheese-like-product. Set to Marvin Hamlisch’s “What I Did For Love ...
View Post Ad Biz Tuesday Odds and Ends By Kiran Aditham on Dec. 3, 2013 - 4:44 PM -Mindshare’s David Adelman, most recently executive director of the New York office, has been promoted to head of the agency’s Chicago office, where he will manage over 150 employees who work with clients includ ...
View Post Ad Biz | Agencies | Brands New CP+B Spots for Xbox One Tackle Retirement, Relationship Issues By Erik Oster on Nov. 12, 2013 - 10:34 AM With the Xbox One’s November 22nd launch date looming ever nearer, CP+B’s marketing blitz for Microsoft’s next-gen system continues with two new spots. Coming on the heels of the “Invitation” spot re ...
View Post Ad Biz | Agencies | Brands | Campaigns Microsoft, CP+B Send Xbox One ‘Invitation’ By Erik Oster on Oct. 25, 2013 - 11:03 AM I may be something of a Sony loyalist, but I’ve got to admit CP+B’s new spot “Invitation” makes the Xbox One shine. Even some of Sony’s biggest fanboys might concede it looks a lot better than the rec ...
Campaigns | People | What The?? Jordan Knight Lands New Gig as Old Navy Crooner By Kiran Aditham on Jun. 20, 2012 - 12:26 PM My, how the mighty have fallen. Well, not really, considering New Kids on the Block (or NKOTB in their later, mature years) had their heyday over two decades ago. Anyhow, one of the group’s main former pop idols, Jordan Knig ...
Agencies | Brands | People | TV Old Navy Conjures Some 90s Nostalgia with Cast of ‘Blossom’ By Bob Marshall on Mar. 27, 2012 - 11:38 AM It seems as though the hiring manager at Old Navy’s “Funnovations Inc.” is quite the fanatic of early 90s sitcoms. After all, Blossom star and current Big Bang Theory cast member Mayim Bialik revives her giant fl ...
Brands | Campaigns While We Wait for NBA Lockout to End, Let’s Watch Pros Work Out By Kiran Aditham on Nov. 11, 2011 - 12:49 PM We don’t know how many of you are NBA fans out there, but we are unabashedly and this wait for a regular season to start has seemed interminable. Anyhow, CP+B picks up where its launch spot for Under Armour’s b-ball di ...
Agencies | Campaigns The Budweiser Frogs Were Never this Jumpy By Kiran Aditham on May. 13, 2011 - 12:26 PM Has it already been a week since CP+B and VitaminWater became more intimate (no AOR)? My, how time flies, but here’s the second advert in the “You’re Up” campaign for the Coke brand called “Frog.̶ ...
