View Post Revolving Door Droga5 Head of Production Ben Davies Leaves to Join Furlined By Erik Oster on Jun. 21, 2016 - 1:58 PM Davies originally joined Droga5 as an executive producer in 2011.
View Post Agencies | Brands | Campaigns | Digital | What The?? Droga5 Crashes Doritos’ ‘Crash The Super Bowl’ for Newcastle By Erik Oster on Jan. 8, 2015 - 11:57 AM Last year, Droga5 lampooned the over-the-top Super Bowl ad for Newcastle with “If We Made It,” which imagined a ridiculous ad featuring “giant robots, skateboarding cats and bikini babes.” Now, Droga5 has u ...
View Post Ad Biz | Agencies | Brands | Digital | Social Media Droga5 Shares ‘Treats No Tricks’ for Chobani By Erik Oster on Oct. 31, 2014 - 1:20 PM Instead of trying to scare you this Halloween, Droga5 decided to go a different route for Chobani. “We made a scary video,” reads the text at the video’s opening, set to ominous music, “this is not it.̶ ...
View Post Ad Biz | Agencies | Brands | Campaigns | People | TV Droga5 Swarms Taylor Swift with Kittens for Diet Coke By Erik Oster on Oct. 15, 2014 - 12:24 PM Earlier this month, Droga5 released the spot “Car Wash” as part of its “Get A Taste” campaign for Diet Coke. Now the agency is rolling out a new 30-second ad starring Taylor Swift and a whole lot of kittens ...
View Post Agencies | Brands | Campaigns | TV Droga5 Takes Diet Coke to the Car Wash By Erik Oster on Oct. 3, 2014 - 12:23 PM Droga5 has a new ad for Diet Coke taking the beverage to a somewhat unusual setting: the car wash. A girl pops open a bottle of Diet Coke while going through a car wash. Instantly, the car wash is transformed, as a choreographed s ...
View Post Agencies | Campaigns Diet Coke Moves Up a Class with Droga5 By Patrick Coffee on Sep. 22, 2014 - 2:43 PM Ogilvy may be handling the Coke Zero account now, but this new Droga5 campaign for sister brand Diet Coke would fit the client well: it’s all about the flavor, see… The “Economy Class” spot’s protagon ...
View Post Agencies | Brands | Campaigns | Digital | TV Droga5 Celebrates ‘Not Broken’ Families for Honey Maid By Erik Oster on Sep. 8, 2014 - 3:58 PM Earlier this year, Droga5 and Honey Maid celebrated families of all kinds with a campaign called “This Is Wholesome” that quickly went viral. Now, the agency continues its celebration of diversity with a new ad entitle ...
View Post Agencies | Brands | Campaigns | Digital | People Gisele Bündchen Stars in Droga5’s Latest for Under Armour By Erik Oster on Sep. 4, 2014 - 11:56 AM When Under Armour signed Brazilian supermodel Gisele Bündchen for an advertising contract, she received quite a bit of criticism over social channels. In the latest from Droga5’s “I Will What I Want” campaign, q ...
View Post Agencies | Brands | Campaigns | TV Droga5 Touts Jockey as ‘Supporting Greatness’ By Erik Oster on Aug. 21, 2014 - 3:48 PM Droga5 has a new campaign for Jockey, positioning the brand as, ahem, “supporting greatness.” The 30-second broadcast spot points to greats who have worn the brand, such as Babe Ruth, George S. Patton and Buzz Aldrin. ...
View Post Agencies | Brands | Campaigns | TV Droga5 Inspires for Under Armour By Erik Oster on Jul. 31, 2014 - 11:32 AM Droga5 takes Under Armour in a different direction with a new campaign called “I Will What I Want” aimed at women, starring Misty Copeland, a soloist with the American Ballet Theatre. The spot opens with a young girl r ...