View Post Campaigns Elderly Ladies Play Backseat Driver for VW By Kiran Aditham on Mar. 5, 2015 - 2:32 PM New work from Deutsch LA.
View Post Campaigns Firehouse Casts Clowns, Pests in the Name of Auto Repair By Kiran Aditham on Feb. 12, 2015 - 2:45 PM It's all about fast service
View Post Campaigns AAP, mono Get Back to Basics Before Big Game By Kiran Aditham on Jan. 30, 2015 - 3:45 PM Cost-effective pre-game marketing!
View Post Agencies | Brands Saatchi LA, Busta Rhymes Remix the ‘Swagger Wagon’ for Toyota By Shawn Paul Wood on Aug. 6, 2014 - 2:02 PM Do not adjust your monitors: Busta Rhymes is repping Toyota. In July, we discussed the automotive industry’s desire to distance itself from the famous “Soccer Mom” demographic. The solution to that problem came, ...
View Post Campaigns U.S. Car Manufacturers Distance Themselves from ‘Soccer Mom’ By Shawn Paul Wood on Jul. 15, 2014 - 5:26 PM It was only a matter of time before the suburban stay-at-home mother of 2.5 kids decided that she wasn’t fond of the moniker “Soccer Mom.” After all, her little ones are into Lacrosse now. Arguably, the reason fo ...
View Post Agencies | Brands | Politics Richards Group (Almost) Borrows a GOP Slogan for New Chrysler Campaign By Shawn Paul Wood on Jun. 10, 2014 - 5:50 PM ICYMI: Saturday was a big day for Chrysler. Its new advertising celebration, brought to you by Dallas’ Richards Group — the wunderkinds behind Motel 6’s left-on light and Chick-Fil-A’s chicken-loving bovine ...