View Post Agencies | Brands | Campaigns | People | Sports | TV LeBron Kicks Back with Family, Friends for Samsung Galaxy By Jordan Teicher on Oct. 30, 2013 - 9:05 AM We are now in the season of LeBron James commercials. He’s like Victor Cruz, only taller, better, richer, and not a Time Warner Cable lackey. If you happened to watch the opening night of the NBA season, you saw three differ ...
View Post Agencies | Brands | Campaigns Samsung Galaxy S4: Great for Confused, Tired Young Dads By Ella Riley-Adams on Jun. 5, 2013 - 11:16 AM Sure, 72andSunny and Samsung have had some fun comparing the latter’s smartphones to Apple’s in recent years, but in the last several months, it seems like the brand’s finally getting over their complex and showcasin ...
View Post Brands | Campaigns | Digital | TV Samsung Tells a Meandering Tale About Unicorns, Business Things By Bob Marshall on Jan. 23, 2013 - 3:24 PM Hey, look! It’s that dude who was on 30 Rock for a few seasons before they realized his character was totally worthless. This guy. Man, has that dude fallen on hard times or what? Let’s all hope he gets back on his fee ...
Brands | Campaigns | Digital Let’s Spend Some Time with LeBron On His First Day Back, Shall We? By Kiran Aditham on Nov. 1, 2012 - 11:41 AM 72andSunny’s marketing blitz for Samsung continues with this new spot for the Galaxy Note II starring none other than LeBron James (whose other, more charitable ad for Samsung was launched simultaneously). We admit we were i ...
