Agencies | Campaigns | Social Media DDB Claims Responsibility for ‘Ethel’s Brew’ By Kiran Aditham on Jun. 28, 2012 - 8:59 AM On June 19, we received a random email from a guy named “Seth,” who wanted to tell us about how he’s in charge of advertising and marketing his 88-year-old grandmother’s eponymous beer called Ethel’s ...
Ad Biz Tuesday Morning Stir By Kiran Aditham on May. 29, 2012 - 9:40 AM -DDB Worldwide CCO Amir Kassaei will lead the Film, Print, Outdor & Radio and Integrated juries at this year’s Spikes Asia show. -KBM Group, which operates under Wunderman and therefore WPP, has acquired French digital d ...
Ad Biz Monday Morning Stir By Kiran Aditham on Feb. 27, 2012 - 9:38 AM -DDB’s global CCO Amir Kassaei will be establishing the network’s global creative hub in Shanghai. -NBC Universal EVP, digital media sales Peter Naylor was appointed as the IAB’s chairman of the board of director ...
Agencies | People Scarpelli to Retire at Year’s End By Kiran Aditham on Nov. 9, 2011 - 11:42 AM Guess we should’ve seen it coming when Bob Scarpelli handed over global chief creative duties at DDB Worldwide to Amir Kassaei back in February. After remaining on as chairman after the transition, Scarpelli will now officia ...
Ad Biz Monday Morning Stir By Kiran Aditham on Aug. 1, 2011 - 9:41 AM -New York-based LBi Health added Krista Bowman client services director, David Lavietes as group director of strategy and planning and David Lane Fisher as group delivery director. -Wunderman alum Elisa J. Carson joined New York s ...
Campaigns | People Reebok Animates Sports Heroes for ZigTech By Bob Marshall on May. 24, 2011 - 3:47 PM Have you ever seen cricket look so cool? Better yet, have you ever seen cricket look so action-packed? Even better yet, have you ever seen cricket? This spot, featuring Mahendra Singh Dhoni of the India National Cricket Team, is o ...
Agencies | People Kassaei Succeeds Scarpelli as DDB Worldwide CCO By Kiran Aditham on Feb. 9, 2011 - 12:11 PM No, Bob Scarpelli isn’t leaving DDB, but he will take a backseat in terms of the chief creative officer role of the network’s global operations to Amir Kassaei, who has served most recently as CCO/associate partner at ...