View Post Agencies | What The?? W+K Keeps Things Short for Gap By Patrick Coffee on Nov. 5, 2014 - 6:00 PM Last week we met Wieden+Kennedy’s new work for Gap in the form of family-centric spots directed by Francis Ford Coppola’s daughter Sofia (we were partial to the super-awkward mistletoe scene). The ads were very differ ...
View Post Agencies | Brands | Campaigns | Digital | TV W+K, Sofia Coppola Craft Holiday Efforts for Gap By Erik Oster on Oct. 30, 2014 - 11:25 AM Sofia Coppola (The Virgin Suicides, Lost in Translation) is the latest marquee Hollywood director enlisted for Wieden+Kennedy’s “Dress Normal” campaign for Gap, following David Fincher’s efforts in August a ...
View Post Agencies | Brands | Campaigns mcgarrybowen Celebrates Fun for Courtyard by Marriott By Erik Oster on Oct. 8, 2014 - 1:36 PM mcgarrybowen has a new campaign for Courtyard by Marriott entitled “Make Room for a Little Fun,” which launched last week. Aimed at millenials, the campaign is based on the insight that the demographic loves to travel ...
View Post Agencies | Campaigns David Fincher Spots Expand on New W+K Gap Campaign By Patrick Coffee on Aug. 28, 2014 - 2:39 PM The hottest story in the ad world today concerns the newly-released TV components of a campaign that had a few scratching their heads last week: W+K’s “Dress Normal” for new client Gap. These ads, directed by Dav ...
View Post Agencies | Campaigns W+K and ESPN Remind You That Monday Night Means Football By Patrick Coffee on Aug. 25, 2014 - 6:10 PM Yes, we’re still technically living in the Summer of ’14, ten days away from the first game of the 2014 NFL season and two weeks away from the year’s first edition of Monday Night Football, that follow-up to Sund ...
Campaigns | People Kevin Costner Lends Voice to MLB Opening Day Spot By Bob Marshall on Mar. 18, 2011 - 1:13 PM In just 13 days, Major League Baseball and the boys of summer will kick off their 2011 season. With the NFL heading for a lockout, it just might be baseball’s big year to reclaim the title as “America’s Game,R ...
Campaigns ESPN Shows Alabama Fans’ Lexicon is Severely Limited By Kiran Aditham on Dec. 22, 2010 - 2:28 PM Though last year’s BCS champs, the Alabama Crimson Tide, are out of contention this year, that hasn’t stopped the passion of its hometown fans, who show their team pride by constantly uttering “Roll Tide.” ...