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Ad Biz | Agencies | Brands | Campaigns | People | TV

Droga5, Nas Take ‘The Ride’ for Hennessy

By Erik Oster on Dec. 4, 2014 - 11:17 AM

Droga5 enlisted New York rapper Nas in its latest spot for Hennessy, entitled “The Ride..” Nas’ association with the brand dates back to his classic 1994 debut Illmatic, where the brand is mentioned on the very f ...
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Agencies | Brands | Campaigns | Digital | People

Gisele Bündchen Stars in Droga5’s Latest for Under Armour

By Erik Oster on Sep. 4, 2014 - 11:56 AM

When Under Armour signed Brazilian supermodel Gisele Bündchen for an advertising contract, she received quite a bit of criticism over social channels. In the latest from Droga5’s “I Will What I Want” campaign, q ...
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Agencies | Brands | Campaigns | TV

Droga5 Inspires for Under Armour

By Erik Oster on Jul. 31, 2014 - 11:32 AM

Droga5 takes Under Armour in a different direction with a new campaign called “I Will What I Want” aimed at women, starring Misty Copeland, a soloist with the American Ballet Theatre. The spot opens with a young girl r ...
Ad Biz | Campaigns

MTV, Y&R Team Up to Raise Awareness About Human Trafficking

By Bob Marshall on Feb. 15, 2011 - 2:00 PM

In an effort to help combat human trafficking, Y&R NY and MTV EXIT (End Exploitation and Trafficking) produced the above video, titled “Planet Better.” The video is premiering today (probably as it wasn’t the ...
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