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Campaigns

SapientNitro Uses Audio From Real Call in Halloween-Themed Spot for ADT

By Erik Oster on Oct. 11, 2016 - 4:56 PM

An ADT representative reassures a young boy that his house is protected by ghost monitors.
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Campaigns

Doner Gets Tough with Ving Rhames for ADT

By Erik Oster on Feb. 16, 2015 - 1:26 PM

ADT's new campaign asks "What Good Is A Smart Home If It’s Not A Safe Home?"
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ADT Leaves Non-Secure Relationship With Arnold After Less Than a Year

By Shawn Paul Wood on Jun. 13, 2014 - 3:12 PM

It was only eight months ago when Arnold beat out some stiff competition to become security giant ADT’s chief creative AOR. It was a big day for the agency pitching out of its Boston office, which beat TBWA\Chiat\Day in New ...
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