View Post Brands | Digital Is Technology Advertising Ready for ‘Who Are You Wearing?’ By Shawn Paul Wood on Jul. 18, 2014 - 4:23 PM We have heard it coming for years: Wearable technology is going to be a hot trend. The fact that it’s now here is no surprise, but what may be are the gaggle of advertisers ready to pounce, according to Businessweek. From ...